As Black Friday Sales Kick Off, Watch for These Dodgy Tactics
The annual shopping event known as Black Friday falls on November 28 this year, though many sales have already begun. Once a single-day discount following Thanksgiving in the U.S., it has expanded into a week-long sales festival across stores and online, now reaching countries like Australia.
Consumer Watchdog Issues Warning
The Australian Competition and Consumer Commission (ACCC) has alerted retailers that it will be monitoring for misleading sales practices during this period. Retailers caught using deceptive conduct may face severe financial penalties.
Misleading Tactics to Look Out For
- Fake countdown clocks creating false urgency
- Hard-to-read fine print that hides key details
- Other deceptive advertising aimed at tricking consumers
The consumer watchdog announced it would be watching out for various kinds of misleading sales conduct that can be used to trick consumers.
Despite the allure of bargains, shoppers should remain cautious. Understanding these tactics helps avoid being misled during the sales rush.
Frequent Occurrences During Peak Periods
The ACCC noted that misleading sales practices tend to increase significantly during major shopping events.
Author's summary: Consumers should be vigilant this Black Friday as watchdogs monitor numerous deceptive sales tricks, including fake urgency and fine print traps.