Aaron Chia, Malaysia's men's doubles badminton world champion and Olympic medalist, has been announced as the new Prospex Brand Friend by Seiko Malaysia.
Aaron's journey to international success reflects his relentless pursuit of mastery and ability to perform under pressure, mirroring Prospex's philosophy of precision and durability.
Aaron perfectly embodies the spirit of Prospex — a brand built for those who challenge limits in sport, exploration, and life.
The partnership coincides with the global debut of the Prospex Speedtimer Solar Chronograph World Athletics Championships Tokyo 2025 Limited Edition, celebrating Seiko's legacy in sports timing and its role as the official timekeeper for the championships.
Author's summary: Seiko partners with badminton champion Aaron Chia.