Viva Las Vegas: Hospitality majors experience the glitz and glam
Students specializing in producing "mega events" had a behind-the-scenes experience at IMEX America 2025, the largest trade show for the global meetings, events, and incentive travel industry.
The convention floor, equivalent to 10 football fields, featured rows of booths with partnerships being built on the spot, towering LED walls, and unique attractions like a harpist at Ireland's booth and a "train" experience by Encore.
- IMEX America 2025 is the country's largest trade show for the meetings and events industry
- The industry is projected to grow to $2 billion
Welcome to IMEX America 2025, the country’s largest trade show for the meetings and events industry, and one of the secrets behind the glitz of Las Vegas.
Author's summary: Students experienced the glitz of Las Vegas at IMEX America 2025.
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