Alumni Spotlight: Bill Lessard
Bill Lessard has run his own boutique technology PR agency for over 20 years, focusing on early-stage and enterprise companies.
As a generalist, he has developed broad industry knowledge, leading to roles at emerging companies and positions within internet divisions of corporations like Time Warner and UBS.
He also worked as a reporter, contributing to NPR and Wired, and co-authored the book NetSlaves, for which he was profiled in The New York Times.
The best thing I got out of this program was that it helped me get over the stumbling block of talking and thinking about AI. “Use AI to teach you about AI” was probably one of the best suggestions I received during the course.
A lot of people will just use AI as a search engine or a way to generate ads and visuals, but through the program, he learned it can also be used for procedural purposes.
Author summary: Bill Lessard shares his experience.
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